A bold blend of seasoned stars and emerging artists raises Essence Music Festival this year , the " Party with a Purpose " is in the final stage of three-year commitment to the city of New Orleans.
But will the three-day event - which runs on Thursday (July 5) until Saturday at the Louisiana Superdome and the Ernest N. Morial Convention Center - return in the coming years?
Letena Spriggs , PR manager of Essence Communications Inc. , said it has not yet been made about the future plans of the festival. “Our goal now is just to make our seventh annual festival of the best party we can," Spriggs said. "We will evaluate the event after all.”
About 182,000 people attended the last edition, which also features, free daily empowerment seminars with a wide range of academic and political, business, religious and social leaders. Similar attendance is expected this year.
Among the hot events that appear in the Big Easy are Destiny Child, Jill Scott, Patti LaBelle, the O'Jays and Maze with Frankie Beverly. Also scheduled are Eric Benet, Jeffrey Osborne, Erykah Badu, Angie Stone, Whispers, Teena Marie, and the Dells. The festival will also showcase gospel music with performances by Yolanda Adams.
“Essence stands by itself," said Jackie Harris, executive director of the Music and Entertainment City Commission. "It's a celebration of African-American culture that fosters an environment, an environment like a family reunion.’s Selection of artists allows us to celebrate the new with the old , while seminars empowerment allow us the opportunity to meet bonds and nationally. "
Harris said New Orleans wants to return and the festival has been courting Ed Lewis , CEO of Essence Communications Partners and editor of Essence magazine .
If the music festival does not return, that would mean a $ 100 million economic loss to New Orleans. “The summer was very lean before Essence," Harris said. "It's one of the few events that came to the table and we do not want to lose it.”
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